Etsy: Gift Like You Mean It

If there was ever a year to not get your loved ones just any old gift, it was 2020. For Etsy’s first-ever brand campaign, we created three films that showed just how powerful giving can be when you Gift Like You Mean It.

Selected Press
AdAge | People | Popsugar | BET | The Drum | Gay Times

 

All three commercials had the Twitterverse in their feels. And for some it was the first time they ever felt “seen” by a commercial.

PaulFeig.png
YNB.png
unnamed (19).png
Annotation 2020-11-09 154825.png
etsy-hrc
Screen Shot 2020-10-30 at 11.09.13 AM.png

Agency: 72andSunny
Client: Etsy
Director: Vincent Haycock
Executive Creative Director: Carlo Cavallone
Group Creative Director: Devon Hong
Copywriter: Ivan Whitted II
Art Director: Daniela Gilsanz